Reda Guiha

Pfizer

Country President, Pfizer France

Having grown up in Lebanon and Egypt and having had the opportunity to live and work in the U.S. and in several European countries, Reda has witnessed first-hand the power of access to healthcare to change lives. He believes that if we want to engender peaceful and prosperous societies, we must strive to provide equitable access to medicine and quality care for all. This vision is what drives his passion to reimagine how we think about healthcare provision and to foster a pro-innovation, pro-patient environment. A pharmacist by training, Reda has worked for multinational pharma companies covering several commercial and strategic roles most recently as Regional President International Developed Markets, Pfizer Rare Disease before being appointed as Country President Pfizer France. Reda is a board member of both the International Executives Ambassadors Group, advising the French Government on innovation and attractiveness, as well as the European Executive Council, an exclusive network of EU executives working on managerial topics. He has spoken at panels and conferences about innovation and health system sustainability, working towards ensuring patient access around the world.